Ford Explorer cools down, prices drop by nearly a hundred million in the days leading up to Tet

Previously, the large SUV model had a quite high price difference due to scarcity, but currently the Ford Explorer is having a reduction of about 100 million VND.

The above price reduction stems from the fact that shopping demand in the large SUV segment at the end of the year is not high and tends to decrease compared to the same period last year, so dealers are forced to have incentives to stimulate consumer demand. In addition to the 100 million cash discount, the Ford Explorer model will have additional support depending on the sales policy.


After the discount, Ford Explorer currently has the lowest selling price in the segment compared to competitors such as Volkswagen Teramont and Toyota Land Cruiser Prado. Previously, this car model had been reduced and equipped with a number of features such as self-patching tires changed to regular tires, hands-free opening/closing trunk converted to an electric trunk, and the rear seat air conditioning adjustment cluster was no longer available, but the price was low. Sales remain unchanged at VND 2,399 billion.

Maybe because of those adjustments, people’s demand for the Ford Explorer model is no longer as high as when it was first launched. Currently, the number of vehicles is also more complete and can be delivered right before the Lunar New Year instead of having to wait like before.

Ford Explorer is a large SUV model launched in the Vietnamese market in early 2022. At that time, there was a shortage of components, so the number of vehicles was not abundant, leading to a situation where the car price range was up to 2 – 300 million VND. through accessory packages such as floor lining, steering wheel cover, perfume or trunk lining… and has a selling price of up to 2.5 – 2.6 billion VND.

The new design of Explorer 2022 attracts attention with minor changes on the exterior but is equipped with a lot of technology inside the interior, such as an 8-inch entertainment screen, SYNC 3, 12 entertainment. Bang & Olufsen speakers, electric driver’s seat, 6.45-inch digital driving clock, panoramic sunroof, heated steering wheel, entertainment screen for the 2nd row,…


In terms of operation, the 2022 Ford Explorer still uses a 2.3L EcoBoost gasoline engine with a 10-speed gearbox for a capacity of 297 horsepower, 431 Nm and an AWD 4-wheel drive system. There is also an additional Ford Co-Pilot 360 driving assistance package that includes features such as 360-degree camera, collision warning, emergency brake support, blind spot warning, cross-traffic warning when reversing, and warning. Lane departure, lane keeping assist and active cruise control system.

The strength of Ford Explorer comes from being equipped with many technologies, somewhat accessible prices in the segment, and sufficient operating performance. Currently, this SUV model competes directly with Toyota Land Cruiser Prado priced at VND 2,588 billion and Volkswagen Teramont priced at VND 2,499 billion.

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