After German and Japanese cars, users have more experience with the Hyundai car company festival

In recent years, car manufacturers have changed their approach. Instead of applying traditional forms, they have created a festival for users to directly experience the products in the most intuitive way.

Many years ago Mercedes-Benz Vietnam could be considered a pioneer car company in organizing car festivals, followed by Honda, BMW and VinFast and quickly had the first results not only in terms of sales. but also a form for brands and users to have a connection with each other.

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Especially after VMS 2023 cannot be organized, users have few opportunities to experience and touch new car models in person. Car festivals of luxury car companies give priority to guests who plan to buy a car or customers who have already bought a car, but for popular brands, there are currently not too many. Before those factors. Hyundai Success organized the Hyundai Experience Day 2023 event, which is also a rare time for a Korean car brand to have a large-scale festival.

All Hyundai car models in Vietnam are available

Event participants can visit unique display areas, where Hyundai cars are presented in a sophisticated and impressive way. It’s not just about admiring, but also an opportunity to experience the power and advanced safety features of Hyundai vehicles through unique testing activities.

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In particular, the HTRAC feature is presented directly on simulated terrain, bringing a great experience to driving lovers.

Race Gymkhana with Elantra N-Line and Elantra N

For those who have a passion for speed sports, the program offers impressive experiences at the tournament at the Elantra Gymkhana Championship.

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This is considered the highlight of the program, helping those who really love and have driving skills to show off their abilities, something that cannot be done in normal traffic conditions.

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At the tournament, participating drivers experienced the racetrack set up by experts with Elantra N-Line and Elantra N – high-performance versions of Elantra, participants had the opportunity to experience the feeling of speed. , the versatility and power typical of Hyundai’s most popular sedan.

Hyundai Venue was officially introduced

Also at the Hyundai Experience Day 2023 event, the distributor suddenly introduced the Hyundai Venue urban SUV model in a special EDM music night. Hyundai Venue was introduced with 2 versions priced at 539 and 579 million VND respectively with the highest performance in the segment coming from a 1.0 Turbo 120 horsepower engine and bronze goods with a series of modern equipment.

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The highlight of this A-SUV model is that it was launched in a vibrant and colorful atmosphere under the witness of thousands of young audiences, who are the target customers of this car segment.

A group of famous singers performed with car models

The EDM music night is an important part of the event, with famous singers performing along with the entire lineup of Hyundai cars in Vietnam. The combination of music and car design brings a vibrant and attractive atmosphere to thousands of young audiences.

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The audience was treated to a special party of sound and light, listened to “Sweet words” with Lyly, enjoyed “Two more minutes” with Phao, “Come to you” with Trong Hieu and was captivated with ” Life partner” with Karik. All created a colorful, explosive music night.

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